What is The Bugs Group?
Empowering Children Through Sport, Movement & Mindset
At The Bugs Group, we believe that every child deserves the opportunity to grow in confidence, build resilience, and develop key life skills—and we achieve this through sport, movement, and play.
Founded by Mark Goode, The Bugs Group is one of the UK’s leading providers of physical and mental well being programmes for children. Through YogaBugs, FootieBugs, and our holiday camps, we impact thousands of children every day, helping them improve their confidence, focus, self-esteem, and emotional regulation.
We work with schools, councils, and parents to deliver fun, engaging, and structured programmes that give children the tools they need to succeed—not just in sport, but in life. Our sessions are designed to:
✔ Improve physical fitness, coordination, and motor skills
✔ Support mental well-being, mindfulness, and relaxation
✔ Boost self-confidence and social skills
✔ Provide a fun, inclusive environment for all children
With a team of passionate coaches and a mission to make a real difference, The Bugs Group is more than just sports and activities—it’s about giving every child the foundation to thrive.
Join us in building a healthier, happier future for the next generation.
Our Mission is to strive and be an industry leader by defining children’s activities, in offering fun, healthy and engaging skills for life, building on our passion and belief that every child has the right to gain access to professionally operated activity classes in a safe and comfortable environment.
Our Aims
The Bugs Group aim to create and develop an extensive range of high quality physical activities and sports sessions that place each child’s overall wellbeing as the forefront of everything we do.
We look to do this by:
Helping every child reach their full potential
Provide them with a supportive and safe environment in which they can flourish
Create inclusive, interactive and flexible activities to actively engage and encourage every child, regardless of ability, behavioural or communication needs.
Provide all children with a positive experience of sport and physical activity
Our Promises
Children
You are at the forefront of everything we do and it is your wellbeing that forms the foundation that the group is built on. We will ensure that your safety and comfort is always of great importance and that regardless of age, size, gender or ability you will always be treated with great respect’
Parents/Carers
All our dedicated programmes focus on the importance of bringing the bug home. To achieve this we encourage family participation in all programmes by supplying a number of handouts, tip sheets, healthy recipes, exercises & fun games all aimed at making their Bug class more than just a weekly activity. “Why should the kids have all the fun?”. We also welcome collaboration & information exchange with parents regarding children that use our SEN activity sessions, in order to ensure that they are comfortable & can reach their potential.
Partners
The success of The Bugs Group is based on the quality and dedication of all its team members. Whether this is office staff based around the world, the hard working franchise networks or the wonderful teachers, instructors and coaches that bring all our programmes to life on a daily basis, each and every one of you are key to your business.
Suppliers
One of the core values of The Bugs Group is Teamwork and as with any team the importance is to work for the team, not for ourselves alone, which means that we can rely on one another and understand that each player has a very valuable part to play.